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The Recommender - How to take your next steps in email marketing…

You’ve come a long way from where you were. You’re no longer stuck sending one-size-fits-all broadcasts. You’ve grown your database and you know that..

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The Segmenter - How to take your next steps in email marketing...

Advice is always better when it's personal. Tailored to your needs and circumstances - from someone who knows what you're capable of.

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Painless Daylight Savings strategies for email marketing

It’s that time of the year again where the clocks change and we all get a little bit grumpy and confused. Put it in your diaries - on Sunday March 27th..

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The Mother of all Email Marketing

Mother’s Day is a special time of year where mothers and grandmothers are celebrated and appreciated. This year, it’s Sunday 6th March- write it in..

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Put your email campaigns to the test with multivariate testing

Multivariate testing and A/B testing both involve learning from your subscribers by testing engagement within your database. Therein the similarities..

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