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Trust me, I’m a marketer: What consumers really think about data.

We love data. We can’t get enough of it - always striving for more to gain a better insight into our customers.

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Does database size really matter?

For years email subscribers were just a commodity - a tool used to achieve more sales. But in most businesses, sales targets are relentless - coming..

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Broadcasters - How to take your next steps in email marketing…

When it comes to daily life we often get stuck in routines - and it’s no different at work.

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Are inactive subscribers holding you back?

We all love our engaged customers; they read our emails, click our links, and buy our products. With customers like this, clearly you’re doing..

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By Paul Edge In List Growth Posted April 08, 2015

Four lesser-known ways to build your email

If you have been practising email marketing for a while, you are probably aware of the popular ways to utilise social media to build your email list:..

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